Understanding Defence – a Business Perspective

International online course Understanding Defence – a Business Perspective provides clear answers and practical guidance on understanding the defence ecosystem, helping you expand market opportunities for your products and services.

Course Understanding Defence – a Business Perspective is offered by Executive Academy at the Prague University of Economics and Business. The course begins on 2 February 2026 and is delivered fully online in English. Watch the course trailer here.

This course was developed to help business understand and engage effectively within the defence sector, answering some of the most common questions companies ask when approaching this market:

◼ How can you offer your solutions to armed forces across different countries?

◼ How can you engage with end-users early in product development?

◼ What are the current EU and NATO programmes you can participate in?

◼ How can you assess whether your civilian solutions are relevant for defence?

◼ How do acquisition processes work—and how do you approach them successfully?

Participants will gain:

◼ Practical insights – a structured overview of what matters most in defence business development, with no unnecessary theory.

◼ Up-to-date knowledge - learn from international case studies and access materials tailored to current defence market trends.

◼ Insights from professionals - hear from experts with hands-on experience in the defence industry.

◼Flexible format – 100 % online, participants study at their own pace with access to all course content anytime, anywhere.

How to register:

🔷 Registration is open now via this registration form.

🔷Seats are limited, and applications will be accepted until capacity is reached.

🔷For further information, contact the course leader, Dr Kristýna Helm, directly at helm@aobp.cz.